Where is your soul calling you deeper?

This is the question.  Not what else can you do, or who else do you have to become. Your soul is asking you to stop abandoning who you already are. That’s where this work begins. 

sjálf means "self" in Icelandic.

Somewhere along the way, we learned to survive by becoming who we needed to be, moving away from who we are.

The perfectionist.

The good girl.

The over-achiever.

The caretaker.

The one who never asks for help.

Those adaptations aren't flaws. They're often the very things that got us here. But there comes a point when the strategies that helped us survive begin to limit how fully we can live, lead, and express ourselves.

Inspired by the Icelandic landscape— where fire and ice coexist— sjálf is devoted to helping cycle-breaking women return to coherence, so that what you know, what you feel, and how you live can finally move in the same direction.

Ways to work together:

The women I work with aren’t unhealed.

They’ve done the therapy. Learned the language. Built awareness, tools, and insight. Many of them are leaders and entreprenuers, pioneering new ways of relating, moving, and shaking up their worlds.

And yet her body says one thing, her mind argues another, while life keeps asking her to choose anyway.

This is the quiet tension of the post-healing era:

Knowing the truth, but living split from it.

My name is Iris.

I am the mind and mirror behind sjálf. 

I know what it is like to be on the never-ending healing path. To be a lifetime learner, always taking in more knowledge, tools, courses, and insight, yet still feeling a disconnect when it comes to actually living and leading from it. That’s where my work begins.

sjálf goes deeper than “coming home to yourself.” It addresses what happens when you get there and realize different parts of you are pulling in different directions.

This is where we move from insight into integration.

Not by force or mindset, but by working with what’s happening beneath the surface, so what you feel, know, and choose can finally move in the same direction.

This work begins in the body, and moves outward into how you live, lead, and move.

Human accolades:

  • Certified breathwork and somatic facilitator with trauma-informed training

  • A business coach and visionary with over a decade of experience in business operations, management & marketing

  • Launched a successful start-up in 2016, serving as the youngest (at 25 years old), sole person of color, and only woman on the board

  • A degree in Communication and Anthropology, with a concentration in marketing + an obsession with Jane Austen’s Pride & Prejudice

  • Eldest daughter, lifelong writer, truth-teller, and empath. I’ve spent 30+ years alchemizing a childhood trauma story into a rich, fulfilling path of reminding others that healing is not your life purpose

  • Mother to two young daughters who continually teach me the profound wisdom of presence

  • Whole woman

sjálf is the intersection of all these aspects of my life and work— a space devoted to integration, internal coherence, and the reclamation of wholeness. For women who are done collecting tools and ready to live from what they already know.

If you've been waiting for permission to stop learning and start living, this is it. The work is here. 

What women are saying about our work together:

Iris’ superpower is an acute awareness for what is needed in the moment and how she adapts to it. She understands the mission and greater vision. She sees the deeper “why”.

N.B.

She just looks you in the eyes and you know, right away, that she sees you. She sees beyond whatever it is you're trying to prove or convince yourself. I open up. I get to be me. Our work together has shown me I am my own safe space. 

Jennifer

Iris is the spark that you're looking for. She is supportive, motivating, and a joy to have. I no longer feel that I am alone. 

Lisa T.

Thank you for helping me shine. Now I know, I am what it takes.

E.A.

Iris’ approach to breath and body connection is so refreshingly gentle and intuitive that I feel every woman should experience this work. In a fast-paced and busy world, this was a beautiful reprieve that provided the inner peace my body and soul had been craving.”

Rachele K.

You have this magical way of making the unseen in me SEEN. And it sets something in me on fire, every time!

Maria S.

Your work is so important. I won’t ever stop thanking you.

A.S.

You always end our sessions asking if I feel complete or if there's anything else on my mind, and I honestly don't think I've ever felt not complete. And I think that's because you're a magical empath who knows what's good with each of your clients, in the moments you share with them.

Andraya S.

Magic. Pure magic.

R.M.

Somatics. Leadership. Soul in full expression.